About this project
SellyoakChicking has introduced a click-and-collect service that enhances customer convenience by allowing them to place orders online and pick them up at a designated time, minimizing wait times. This service streamlines the ordering process, improves order accuracy, and supports efficient kitchen operations. By catering to modern consumer demands for quick and convenient dining experiences, SellyoakChicking strengthens its position as a customer-focused fast-food restaurant. This service also encourages customer loyalty through potential integration with rewards programs.
Overview
The SellyOakChicking click-and-collect service was created to provide customers with a more convenient and efficient way to order and pick up their meals. While the project aimed to enhance customer satisfaction and streamline operations, it faced several challenges, including integrating the new digital platform with existing systems and ensuring real-time accuracy in order processing. Training staff to handle the increased digital traffic also added complexity. Despite these challenges, the service has successfully launched, offering a modern solution that improves the overall customer experience and positions SellyOakChicking as a forward-thinking fast-food restaurant.
Typography
Color Identity
Icons
Pattern
Packaging Identity
Table
Banner
STAFF T-SHIRT
